To make things super clear for this blog post, I am not a web developer. I do not claim to be. In fact, anytime I have to write HTML and CSS, my language gets super colorful and has been known to make people blush. So there is no way I will ever claim to be a developer. Mad love and respect for all the ladies and gents that can write code without getting offensive.
That being said, I can design the poo out of a website.
And my favorite platform to design the poo out of a website on is hands down Squarespace. And I have heard and read all the warnings, criticism, and “what are you charging for that?” conversations on the web. What if they get acquired? What if they go down? What if, what if, what if.
Well first and foremost, the day the internet broke (this, not Kim K.) my website didn’t go down. Now DDoS attacks are ugly no matter what way you spin it and really it’s the luck of the server farm draw. But it doesn’t make it any less of a fact.
So enough rambling on my part, here are the five reasons that I love Squarespace like a brother.
Reason 1. Ease of Use
Now, this may sound self-serving, but if you read my series explaining my process (you can read that here) then you know that I include training in every project that I complete. And doing this on a platform where it’s very intuitive and easy to not just understand, but explain, rocks my socks.
In addition to keeping my own retainer and maintenance fees low and accessible, folks benefit from being self-sufficient and not letting their content go stagnant. Content stagnation is the silent killer.
Reason 2. Affordability
Keeping overhead low in an online business isn’t just smart, it’s almost a must for most people in my experience. Like really my own experience. I keep my bills to a minimum so I can keep doing this, even if I’m not booked at the moment. Low overhead typically leads to higher profit margins, which leads to mo’ money in the bank.
And because the cost is low ($12.00 to start with something functional, that’s less than two venti chili mocha with soys a month) and your website should be like having a 24-7 employee, working for you, you have a hardcore ROI (return on investment). In two words, worth it.
Reason 3. Customization
A major concern that I have heard is that because you start with a template, your website is going to look just like everyone else that chose that template. And while it will have similar features and functionality, Squarespace allows the designer to customize just about everything. Colors, fonts, sizing, spacing, you pretty much name it.
The important thing to understand about their customization options is that while you start with a template, you should be looking at the style of the template so much as the features. Want a sidebar for your blog? Hayden is great. And really commonly used. -raises hand- Really it’s all about what you want your website to do for you that influences the design. Design should be centered around long-term goals, not what they pop up in a demo for a template.
Reason 4. Easy Set Up
$5.00 single coming soon page. No excuses. ‘Nuf said.
Reason 5. Help Upon Help
There are SO MANY RESOURCES. So many. All the damn resources.
Here are a few just to prove my point.
- Squarespace legit help site
- Squarespace for Dummies e-book
- Legit answers forum (mods are pretty on top of it too)
And that was just a quick Google search of results. Like literally took moments.
The resources and add-ons people are providing are just amazing. Period.
Til Next Time
So I’ve shouted my opinion and given what I think are five solid reasons to not hate on Squarespace. But before I go, I want to share some more love for developers. They rock at what they do. I’m just in the camp that amazing web real estate doesn’t have to be out of budget.
I want to know your feelings on Squarespace. Love it? Hate it? Let me know in the comments below!